Hard Rock Casino Northern Indiana Selects Gaming Platform Quick Custom Intelligence

QCI platform identifies high-traffic areas, popular cars and customer trends.

USA – Hard Rock Casino in Northern Indiana and Quick Custom Intelligence (QCI) announced the installation of a QCI Slot platform in a hotel. The platform analyzes the interaction of players, determining which cars work best and which ones to remove from the hall without compromising income. It also identifies high-traffic areas, popular machines and customer trends.

Cameron West, director of gaming operations at Hard Rock Casino Northern Indiana, said:

“We are excited to work together with the QCI team on the further development of our game analytics. Through the QCI Slots tool, we will be able to improve the gaming experience for our guests here at Hard Rock Northern Indiana and continue to provide a truly authentic gaming experience.”

QCI CEO Dr. Ralph Thomas , added:

“We are honored that Hard Rock Northern Indiana has chosen QCI Slots to help manage and optimize their playground. This is the second QCI tool acquired by the company.

Our growing partnership illustrates the importance of QCI's collaborative philosophy for the continuous improvement of our products. With over 50 casino resorts in North America and over 3,000 sites worldwide using our tools, we are confident that our proven product will meet the growing needs of Hard Rock Northern Indiana casinos.”

Casino Hard Rock in Northern Indiana opened to the public in May with a launch ceremony that featured Jackson 5 members Marlon and Tito Jackson. The $300 million casino is located along the busy Interstate 80/94 in Gary. It was built to replace the 25 year old Majestic Star Casino boats that closed in April.

Source: Focus Gaming News

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